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UID:riverbender-event-51900-20260217T170000@riverbender.com
DTSTAMP:20260924T070944Z
DTSTART;TZID=America/Chicago:20260217T170000
DTEND;TZID=America/Chicago:20260217T193000
SUMMARY:Entrepreneurship Week Kick Off!! The Van Gogh Entrepreneur: Bu
ilding a Billion-Dollar Legacy from Nothing with author Joan Fernandez
LOCATION:The Wedge\, 620 E Broadway\, Alton\, IL 62002
DESCRIPTION:Competency: Transforming a "Distressed Asset" into a Globa
l Category Leader.\n\nImagine inheriting hundreds of "worthless" paint
ings. That's exactly what happened to Jo van Gogh\, Vincent's sister-i
n-law\, in the early 20th century. While everyone told her to give up\
, she defied the odds&mdash\;and the social conventions of her time&md
ash\;to build a market for Vincent's art from scratch. Her radical\, i
ntuitive business genius transformed a forgotten estate into the multi
-billion-dollar legacy we know today.\n\nIn this talk\, Joan will dive
into the 12 specific strategies Jo used to overcome obstacles familia
r to every entrepreneur:\n\n&bull\; Volatile markets & economic uncert
ainty\n\n&bull\; Intense competition & market saturation\n\n&bull\; Bu
rnout & personal well-being\n\nJo's story isn't just a historical foot
note\; it's a practical blueprint for building a business from the gro
und up. You'll leave with a clear plan to find your unique niche\, eva
ngelize your brand\, and turn your ideas into a valuable legacy.\n\nEv
ent details: https://www.riverbender.com/events/details.cfm?seriesid=5
1900
URL:https://www.riverbender.com/events/details.cfm?seriesid=51900
STATUS:CONFIRMED
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